J.Crew & Madewell Arrive At John Lewis
Oozing Americana, Madewell's easy-breezy jeans and t-shirt attitude to dressing has been long beloved by our US pals, but it's been a bit of a pain in the arse to get in the UK with extortionate shipping costs and long waits keeping us from our true destiny of looking like an all-American princess. Sister brand J.Crew has been in the UK for a while, but with stores only in major cities (and price points still pretty high), they've been missed by a whole host of women who'd love their more-smart-than-casual approach to smart-casual wear.
John Lewis heard our cries, though, and have bought a curated edit of both brands to their stores both online and IRL. And while I still think both brands' prices are on the high side for what they offer, there are some gems in there - especially the glorious costume jewellery that's exclusive to John Lewis.